Monday, October 18, 2010

kayu by Jamie Lim

classy, elegant and eco friendly.

there's no way to make a mistake wearing one of these purses. They are so feminine and they can match with many different styles and occasions. Perfect for night and day.

The fashion designer Jamie Lim presented the last Kayu collection at the London Fashion Week, in February 2010. For these creations and others, she was awarded $10,000 by the Earth Awards. The prize is an incentive to take an eco friendly innovation to market.

can't wait to see next collection.


Mother-of-pearl made by a shell crafter in Cebu

straw body with mother-of-pearl clasp made by a basket weaver in the Phillipines

straw body and genuine turquoise clasp made by a basket weaver in the Phillipines



eco design

GET TO KNOW KAYY ACCESSORIES!!!!!

They are a San Francisco based brand that makes handcrafted accessories that stand out in the mass-producted, crowded marketplace! They use only natural and renewable materials that are produced in a sustainable manner.

I have to say that I completely loved the bamboo glasses!!!!
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And here I am againg to post new tips about brands and products that will make you look good and keep our Earth a better place to live!!!!!!!!!!

One important thing: The fashion industry can be very contradictory.. Fashion is always changing.. there's always something new in the market and every season there's a new style, color or textile that we need (want) to have in our wardrobe. At the same time the whole world and even fashion brands talk about respecting the Earth and the environment. How will we know when it's just a marketing campaign and when it is a real concept behind an advertising??

The answer is: we won't know.

All we have to do is consume with responsibility. Which sounds like a public note about alcohol and cigarettes but it makes totaly sense when the subject is fashion.

Why are you going to buy something that you won't be wearing in 6 months?? It'll just take a lot of space in you wardrobe and the money you usually spend on stupid thing you could be spending in other more interesting things, such a dance class, in a good dinner or even in a great bottle of wine. It doesn't metter, but don't think you need to buy sometinhg exotic that you'll probably wear once in a lifetime.

You should be elegant and classic and you won't ever be out of fashion!!!

And I'll finish with a Vivienne Westwood frase during the last Paris Fashion Week (SS 2011): buy less, buy better


that's all!!!